RETAIL ENGLISH

Dear Readers,

We all go shopping and, from time to time, may even relax with a bit of retail therapy, but do you know your way around store vocabulary?  The shelves of this huge industry are packed full of useful business sector terms and BEM’s happy greeter is here to direct you to all of your favourite retail language items. Have a good day!

TERM | POLISH TRANSLATION | DEFINITION

A

action alley/aisle | ˈækʃn ˈæli aɪl  | alejka sklepowa z promowanymi produktami | the sales area of a store that people come to immediately after entering the store

add-on sales | æd ɒn seɪlz | sprzedaże wiązane | sales generated on additional goods at the time of purchase, such as being invited to buy polish with shoes

aisle | aɪl | alejka sklepowa | the passageway between shelves and display cabinets in a store

aisle signage | aɪl ˈsaɪnɪdʒ | opis produktów sprzedawanych w danej alejce sklepowej | the signs at the ends and above aisles identifying the location of products

all-commodity value (ACV) | ɔːl kəˈmɒdɪti ˈvæljuː eɪ siː viː | wartość całkowita sprzedaży danego produktu (marki lub kategorii produktów) na danym obszarze w porównaniu do całkowitej wartości sprzedaży na większym obszarze | a measurement of all sales of a particular brand, category or  product in a certain area (down to a single store) over a year presented as a percentage of all retail sales of that product (brand or category) for a larger area over a year

anchor store | ˈæŋkə(r) stɔː(r) | największy sklep w danym centrum handlowym, wokół którego ...